WILDFIRES IN PORTUGAL
Context:
Every year, PANTONE announces the color of the year.
Do you know what else happens every year? Wildfires in Portugal.
Do you know what else happens every year? Wildfires in Portugal.
Unfortunately, when the wildfires calm down, the concern fades, at least until the following year, when the problem resurfaces. A possible response to this issue could be the launch of the #ColorsOfEveryYear campaign, supported by the Portuguese Firefighters League. Much like PANTONE’s publications, real photographs of the events would be shared, highlighting the colors that the Portuguese are all too familiar with during wildfire season.
Credits: Liza Semegen
2024
#ghost
